Tailored gems
This collection stems from the Kiton family’s passionfor art and goldsmithing, one of the oldest art forms. Naples, the cradle of acenturies-old goldsmithing tradition, boasts the famous Borgo Orefici, a centerof this art since the Middle Ages. In 1380, Queen Joanna I of Anjou formalizedthe Goldsmiths’ Guild, solidifying the area’s importance as a focal point forjewelry craftsmanship. Works of inestimable value were created here, such asthe statues and furnishings of the Treasure of St. Gennaro, testimony to theextraordinary Neapolitan craftsmanship. Wanting to preserve the essence of Italiancraftsmanship, Kiton chose a high jewelry workshop that shares the same DNA asthe brand: family-owned, independent and entirely Made in Italy.
The 'red dot' ispiration
The inspiration for this first collection starts from the circle, symbolizing eternity, harmony and balance, also present in the famous ‘red dot’ on the Kiton logo.The circles, which appear one after the other in the various creations of different dimensions, connected by small circular elements, give the creations an extraordinary dynamism and movement.
The necklace, for example, can be held in one hand as if it were fabric, but once worn, it wraps around you with the mastery of great artisans.
The creations range from captivating necklaces and rings, to long necklaces and elegant bracelets, designed to suit different occasions and ages. From full pavé necklaces, perfect for a special evening out, to hinged bracelets in a variety of hues for everyday wear, to long necklaces that can be wrapped multiple times for a sophisticated look even at work.
the materials
The materials and colors reflect Kiton’s distinctive aesthetic: white gold and diamonds, yellow gold and brown diamonds, creating harmonious combinations that express timeless elegance. Blue sapphires are a must, the shade deeply linked to the brand’s identity. The photographic campaign features the exquisite ‘blue diamond’ fabric, made exclusively from14-micron wool, whose name is inspired by the affectionate nickname that the founder, Ciro Paone, gave to his wife: “you are my blue diamond”.
