In an armchair with clean, soft lines sits Kiton's quintessential gentleman—the Collector of the Art of Living. His timeless elegance needs no ostentation to capture attention, and in his union of beauty and cultural sensibility, he harbours no concerns. This discerning and sophisticated figure does more than merely frequent iconic destinations like St. Moritz or St. Barth. Rather, he recognises and cultivates the unique culture surrounding them. He knows full well that in the most diverse settings, he will always feel at ease—forever part of a lifestyle that reflects an authentic form of art.
His garments can accompany him anywhere: from leisure pursuits to business meetings, from gala evenings to casual encounters. All this with a simplicity that Kiton's new collection—a paragon of Italian tailoring excellence worldwide—reflects in even its smallest details. From shirt cuffs to jacket lapels, from the colour of a tie to the zip of a rucksack—every detail serves a purpose. Their pursuit isn't merely about achieving beauty. Instead, it focuses on living in harmony with what is genuine, rich, and meaningful: preserving and enhancing, rather than simply possessing.
This concept is perfectly embodied by the Collector of the Art of Living—a connoisseur who understands that style is intimately connected to both personal identity and cultural heritage. The collection draws inspiration from three interpretations of this man: the collector, the artist, and the curator. It finds its strength in elegance and clean lines, never compromising on the comfort and practicality needed to accompany a man through all of life's vicissitudes.
It's created for a man who knows what he wants and seeks new experiences and connections. He understands that beauty isn't merely a destination but a journey of continuous discovery and growth—a journey that needs no ornate frame to be the subject of an evocative masterpiece.
The volumes become more relaxed, with longer coats and softer jackets. Particular attention is paid to finely knitted jumpers and the shearling and leather details on jackets. The colours are bold yet cool, offering a spectrum of shades that flow naturally from salmon to Napoli blue. They deliberately choose more matte tints, in perfect harmony with an elegance marked by the noteworthy return of the tie for more significant occasions.
